Darren Rovell on Michael Phelps’ earning power

Sports Business expert Darren Rovell joined the show to talk about Michael Phelps’ earning power and who is profiting off the London Olympics.

Rovell said that Michael Phelps has earned $2 million off swimming. He thinks he’s earned $50 or $60 million in sponsorships, and Rovell said his agent thinks there’s $100 million more.

Rovell said one advantage of not competing in the 2016 Olympics for Phelps would be that it opens up his possibilities because there are no IOC restrictions.

Rovell said that Ryan Lochte, Missy Franklin will make a lot of money. But he said there wasn’t enough lead-up for gymnastics so the U.S. stars may not cash in as much.

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